Search engines also use inbound links to a website to gauge its popularity and importance.
Since links are an important factor to search engines, it comes as no surprise that growing the quality and number of links to your website is critical to increase your online popularity and thus improve your search engine rankings.
This discipline is referred to as “link building” or “off-site search engine optimization” and is one of the most important tasks required to succeed in the online space.
Links are the online version of word-of-mouth. Many search engine optimisation firms offer link-building services. However, this is something you can do yourself as the key ingredient is quality content people will want to link to.
List of Link Building Techniques:
Since links are an important factor to search engines, it comes as no surprise that growing the quality and number of links to your website is critical to increase your online popularity and thus improve your search engine rankings.
This discipline is referred to as “link building” or “off-site search engine optimization” and is one of the most important tasks required to succeed in the online space.
Links are the online version of word-of-mouth. Many search engine optimisation firms offer link-building services. However, this is something you can do yourself as the key ingredient is quality content people will want to link to.
List of Link Building Techniques:
- Press releases
- Article distribution
- Social networking via sites like Digg and Slashdot
- Link campaigns, such as asking complementary businesses to provide links
- Directory listings
- Link exchanges
- Three-way linking
- Multi-way linking
- Blog Commenting
- Blogging
- Forum posting
- Internet Marketing
